Content Marketing and Licensing ManagerPhone: 734.763.0614
Lauren leads U-M’s content-based innovation licensing and leads our processes related to mobile, XR/AR/VR and measures publishing. Her focus is on the development, marketing and commercialization of innovative content-based inventions from across the university. This includes innovations spanning Software, Mobile, XR/AR/VR, Content, Patient Reported Outcome Measures (Surveys), Data and Digital technologies. Lauren leads our strategic marketing initiatives related to creating broad visibility, access and impact of Michigan’s Innovation output.
Lauren earned her BBA in Accounting from Grand Valley State University.